Bring products to life like never before

Add the power of one-to-many video shopping to your online store.


Turn product experts into brand influencers

Authentic videos, shot by your product experts, curated by you.


Grow your ecommerce sales

Video is twice as likely to convert shoppers compared to photos.

Watch, chat, shop.

Instagram-style shopping.
Your online store.


Welcome online visitors. Showcase new and favorite products.


Assist shoppers with live 1-on-1 advice via chat and video calling.


Customers can seamlessly add products to their cart and buy online.

Turn your experts into influencers.

Less clerk, more Kardashian.

In-store video shopping


With HERO®, associates can effortlessly create their own short-form, shoppable videos.


Tag products to let customers easily shop the look.


Teams upload stories and you moderate. Then the selling begins.

You’re in control.

Moderate content and track sales.

Analytics dashboard sales management

Easy to moderate

Approve or reject any video stories that don’t meet brand standards.

Incentivize your teams

Team members get the credit when visitors ‘shop the look’ and buy online.

Real-time performance

Sign in to the analytics dashboard and track team performance in real time.

“We’re constantly seeking new ways to bring the in-real-life experience online. Hero’s new Shoppable Stories feature allows us to do just that.”
Ben Groom Chief Digital Officer, Herman Miller
“We’re thrilled to be amongst the first to adopt Shoppable Stories. It’s one more way that we can bring our in-store team’s passion for quality, timeless style to our online customers”
Alex Faherty CEO, Faherty

More ways to use Hero®

One-to-One Virtual Shopping

Assist shoppers with live 1-on-1 product advice via chat and video calling.

Virtual Clienteling

Keep customers coming back long after they leave your store with text and email clienteling.