Hero is now part of Klarna! 01
Bring products to life, in a real way
Showcase new collections, demo with how-to’s and highlight bestsellers.
02
Turn product experts into brand influencers
Authentic videos, shot by your product experts, curated by you.
03
Convert shoppers in the moment
Stories is 2x as likely to keep shoppers from leaving your website.
BRING YOUR PRODUCTS TO LIFE.
Less static, more like IRL.
SHOOT
Effortlessly create your own short-form, shoppable videos.
TAG
Tag products to let shoppers buy in the moment.
SHARE
Full moderation and control over every video.
Shoppers love stories.
Social shopping. Directly on your eCommerce store.
INSPIRE
Welcome online visitors. Showcase products in a real way.
ENGAGE
Switch seamlessly between one-to-many video and 1-on-1 chat.
CONVERT
Customers can seamlessly add products to their cart and buy online.
Full control over all content.
Easy to shoot, moderate and share.
Review
Review and approve stories uploaded by your team with one click.
Target
Stories appear on the most relevant product and category pages.
Publish
Drive engagement and connect with shoppers in the moment to help them buy.
“The Instagram-style set up is easy and familiar for the team to work with. Making it possible for shoppers to shop the story encourages our experts get talking about our products.”
“We’re thrilled to be amongst the first to adopt Stories. It’s one more way that we can bring our in-store team’s passion for quality, timeless style to our online customers”
More ways to use Hero®
One-to-One Virtual Shopping
Assist shoppers with live 1-on-1 product advice via chat and video calling.
Virtual Clienteling
Keep customers coming back long after they leave your store with text and email clienteling.