Go To Grow

Once a year the Mayor of London’s ‘Go To Grow’ international business programme selects a new cohort of fast-growth, London-born businesses that it has identified as primed for international expansion.

As part of the Mayor of London’s ambition to promote openness, development and trade for London, these businesses join the exclusive programme, which provides a bespoke mentoring scheme, workshops and targeted trade missions.

The idea of the programme is to help prepare and support these businesses in international expansion and continue to boost and develop London’s start-up friendly culture.

Hero is delighted to be included in the 2017 set of businesses invited to join the programme alongside Appear Here, Divido, Monzo, 10x, and Charlie HR among others.

Open to fast-growth companies in London operating in three broad sectors: technology, life sciences, and urban, the programme lasts for 12 months and is supported by global organisations including Benoy, BDO and KPMG.

We’re honoured to be part of the 2017 group of businesses selected and can’t wait to get started.

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About Hero®

Add the “IRL” experience to your online store, with the #1 virtual shopping platform. Headquarted in London and New York. Hero is trusted by brands including Levi’s, Nike, Herman Miller and LVMH.