Aquila Partners With HERO® to Make Online Shopping Personal

Aquila, Australia’s leading men’s footwear brand, has partnered with Hero to help customers find their next pair of shoes virtually. From product recommendations to styling advice, store teams can now build meaningful relationships with customers through virtual shopping and bring the Aquila experience to customers at home through text, chat, and video.

A family-owned company proudly led by third-generation family members, Aquila, Italian for “eagle,” was founded in 1958 by Tony Longo, a skilled shoemaker who immigrated from Italy to Australia after the Second World War. From humble beginnings in a small shoe factory in Melbourne, today the family-run business operates 55 retail stores across the country.

With Hero, store teams can guide online customers through their shopping journey just like they would in-store. Store teams can answer questions, send product recommendations, and provide information on wear and fit, personalizing the shopping experience and giving customers the confidence to make a purchase.

“At Aquila we pride ourselves in the high level of service we offer our customers in store. Choosing the right pair of shoes can be similar to picking the right fitting suit—you need to consider things like size, construction, materials, and, of course, style. Our store teams have an incredible amount of footwear knowledge that our online customers do not have access to. Until we met the team at Hero,” says Aquila CEO Luke Longo. “We are very focused on our brand becoming market leaders in the digital space, and Hero is a natural step toward a frictionless omnichannel experience. It is a perfect product that easily allows our online customers to experience the passion and expertise of our in-store teams from their smartphone or desktop.”

Store teams can bring Aquila styles to life through text, chat, and video, while connecting with customers in a more human way. Additionally, store teams can check product availability, schedule appointments, and prepare items for curbside pickup, providing a seamless and convenient option for customers wanting to visit their nearest Aquila store.

Aquila joins leading brands around the world partnering with Hero to offer customers a seamless virtual shopping experience. Read our customer stories to discover how others are making online shopping more human.

About HERO®

HERO® is the #1 virtual shopping app for stores, powering Nike, Levi’s, Deciem, rag & bone, UNTUCKit and more. Our technology makes it effortless to text, chat and video call with customers; growing ecommerce sales while converting online visitors into offline customers.

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