Launched in 2000, size? specializes in supplying the finest products from the best brands in footwear, apparel, and accessories. Recognizable for its authentic storytelling and unmistakable question mark logo, sneakerheads around the world flock to size? for its world exclusive and limited collaborations with Nike, adidas Originals, Converse and Reebok, among others.
PERSONAL RECOMMENDATIONS, FROM ONE TO MANY
In 2020, size? added Stories, bringing one-to-many video shopping to its ecommerce for the first time. Tapping into the seismic growth of stories as the world’s favorite way to consume authentic video content on social platforms like Instagram, Facebook and Snapchat, size? shoppers can now watch and buy from stories created by size? Experts using Hero, as they shop online.
Stories gives size? Experts the tools to create shoppable videos that showcase their favorite sneakers, apparel, and accessories while telling product stories in a new and engaging way, transforming them from associates into brand influencers. “The Instagram-style set up is easy and familiar for the team to work with” says Chris Cairns, Concept & Development Retail Manager at size?
“MAKING IT POSSIBLE FOR SHOPPERS TO CLICK THROUGH TO PRODUCTS AND ‘SHOP THE STORY’ ENCOURAGES OUR EXPERTS TO GET ON THERE AND GET TALKING ABOUT OUR PRODUCTS.”
INTRODUCING VIRTUAL SHOPPING
In 2019, size? partnered with Hero to offer online customers the same informative and conversational shopping experience they’ve come to expect from any of the brand’s flagship locations.
With Hero, size? Experts guide online customers through their shopping journey with powerful virtual shopping tools. Store teams send photos and videos of the latest drops in real time, highlighting the nuances and fine details familiar to sneakerheads.
Hero became an intrinsic part of the size? multi-channel offering in 2020, enabling its Expert store network to assist customers in the new remote reality.
“HERO GIVES size? experts A PLATFORM TO BRING THEIR PERSONALITIES AND EXPERTISE INTO ONLINE SHOPPING and MANAGE CUSTOMER SALES.”